Introduction to Google Search Engine Algorithms
A search engine does not show the answers randomly but with the proper search intents used by the users. Google search engine algorithms help users with what information they need the most. The Google ranking system is designed in such a way that it produces results after searching in a few seconds. The ranking system is made up of not one algorithm but a whole series of algorithms.
Algorithms depend upon the number of factors such as a search query, relevance, Expertise of sources, content, and location settings. To qualify the whole process, most rigorous techniques are used by Google to improve the content and strict guidelines. The best practices and details about Google Algorithms are only known to an online marketing agency, which is responsible for the most promising results in a practical way.
One of the features of search engine algorithms is that they change SEO forever with respect to quality, SERP ranking, and content information. These algorithms are too small to be noticed but they change SEO in minutes. The main Google Algorithms are explained below:
PANDA
Hazards - The main work of the Panda algorithm is to rectify thin content, keyword stuffing, and duplicate content.
How it Works - It assigns a good-quality score to the web pages, the quality score is then used as a running factor on SERPs. The main verification of panda is providing good content up to the user’s needs.
Hummingbird
Hazards - It is used to find keyword stuffing and low-quality content on the webpages.
How it works - It interprets the best search queries and gives results according to the searcher’s intent. It is possible to rank the web pages with the help of the Hummingbird Algorithm via processing the natural language used by writers.
Mobile
Hazards - It is mandatory for a website to be mobile-friendly. Mobile Algorithm checks the mobile usability of webpages.
How it works - Nowadays, in every sphere of industry, it is valuable that your website is mobile-friendly. According to marketing experts, mobile is the best-used device to market your business because the number of mobile users is increasing day by day. It helps increase revenue and sales.
These are few updates on search engine algorithms, to know more about other algorithms read Moz and SemRush Blogs.
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